Athlete-Centric Innovation


A Glide Towards a Sustainable Future

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A Sustainable Glide Towards Racing Excellence

At SNOOW, we embark on a journey where sustainability meets the thrill of racing, prioritizing athletes, sportsmanship, and the environment. Our commitment is not just to create high-performance ski wax but to redefine the very essence of competition.

Racing with Integrity

In the realm of racing, every second counts, but so does fair play. SNOOW believes in providing athletes with a level playing field, ensuring that shortcuts involving nonaccepted substances are off the table. Our sustainable approach to ski wax guarantees that competitors can focus on skill and strategy, free from the concerns of unfair advantages.

Athlete-Centric Innovation

SNOOW puts athletes at the heart of our innovation. We strive to develop ski waxes that not only enhance performance but also prioritize the well-being of those who use them. By avoiding harmful, non-forever chemicals, we safeguard the health of athletes, making every race a celebration of human potential without compromise.

Upholding Sportsmanship

In the spirit of true sportsmanship, we champion a community where competitors trust in the integrity of the game. With SNOOW, athletes can pursue victory with honor, knowing that their accomplishments are a result of skill, dedication, and fair competition.

Preserving Winter Wonderland

Our commitment extends beyond the racecourse to the very heart of winter—the pristine landscapes we cherish. SNOOW is dedicated to preserving our winter and nature by eliminating harmful substances from our formulas. Our ski waxes embrace sustainability, ensuring that the beauty of snow-covered landscapes remains untouched for generations to come.

A Glide Towards a Sustainable Future

SNOOW SKI WAX invites you to join us on this sustainable glide toward racing excellence. Let's redefine what it means to compete, placing environmental responsibility at the forefront. As we innovate for speed, let's also innovate for a future where winter sports are not just thrilling but also sustainable, promoting the well-being of athletes and the preservation of our beloved winter wonderland. With SNOOW, every race becomes a celebration of skill, fairness, and the beauty of nature.

SNOOW Ski Wax Proven in battle

Our journey at SNOOW is fueled by the invaluable insights from our dedicated professional teams. With pride, we can assert that our ECO RACE product segment stands at the forefront of the non-fluor eco ski wax market.

The proof is in the performance, a testament to our unwavering commitment to excellence in every glide down the slopes.

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SNOOW's Sustainable Stride

Shifting Away from PFC RACE Flour Ski Wax

As we gear up for Winter 2024-2025, SNOOW proudly announces a monumental decision — bidding farewell to PFC RACE Flour-based ski wax and pivoting entirely towards our environmentally conscious ECO RACE ski wax. This upcoming season marks a watershed moment for SNOOW, as it commits to a 100% green approach, prioritizing sustainability in the tracks and on the slopes.

In Switzerland, where non-FIS competitions still permit the use of PFC Flour Ski Wax, our decision is rooted in a meticulous understanding of the challenges and complexities surrounding sustainability. The backdrop to this transformative move is the significant investment in test equipment, driven by the realization that Switzerland hosts over 150 Nordic races and 150 Alpine races, all requiring thorough testing.

Switzerland, actively engaged in discussions and processes to define PFC flour testing methods, seeks to ensure athletes' compliance without compromising precision. The accuracy of current test machines beneath the skis falls short of expectations, prompting a testing tolerance that starts at 1.0. This grey zone permits the use of PFC Flour Paraffine Waxes as a base preparation, reaching values of 0.3-0.5, with the advantage of preventing dirt from clinging to the ski base and extending glide performance.

Despite the allure of these performance advantages, SNOOW remains steadfast in its commitment to sustainability. We understand that adopting test methods and machines to entirely rule out PFC substances would come at a significantly higher cost — 3 to 5 times more than the existing method. Recognizing the financial strain this would impose on clubs and sports associations, we find ourselves in a situation where the complete exclusion of PFC substances cannot be guaranteed.

As we embark on this green journey, SNOOW acknowledges the complexities surrounding sustainability in the ski wax industry. Our commitment to the environment remains resolute, and we invite our community to join us in this pursuit of eco-friendly excellence in the tracks and on the slopes, ensuring a winter sports landscape that thrives in harmony with nature.