This is who we are
Our Ambition
The taste of Winning
Christof Innerhofer
In 2013 Christof Innerhofer became the first Italian in 16 years to tame the Lauberhorn and win the classic Wengen downhill.
We are here to create more winners!
Simple
We speak in a way that our customers understand. We do not hide among trendy wording or difficult-to-interpret clauses. We are clear and transparent in everything we do, from offers to agreements. Our actions are our proof.
Family
We have a genuine customer commitment and interest in the customer's business. We contribute to innovation and simplicity for our customers. We dare to be personal.
Full Freedom
Surfing on a Cloud
You know the feeling of well prepared skis and catching the perfect conditions with fresh powder.
We live for those moments!
The breaktrhough
The show by Nadine Fähndrich
In December 2022 the 27-year-old from Lucerne wins the cross-country home World Cup in Davos.
We share the fighting spirit and the desire to win with Nadine!
Fast
We have efficient working methods and fast decision-making processes. We are quickly with the customer and find solutions. We are available.
Solution focused
We are flexible, we don't lock ourselves into fixed patterns or roles and we are inclined to find new paths. Our focus is on the solution, not on hardware and technology.
Mastering the Snow
Understanding the Elements
In an ever changing environment where our weather climate shifts over night, we know how to master the temperatures and how the snow crystals transforms.
We are the "Stradivarius" of Ski Waxes.
Knowledge of the Material
We know about Skis
To Innovate and develop the fastest Ski Waxes in the world we need to understand the material and the application of the ski waxes to maximize the result.
In a world that is constantly evolving we have the same curiosity to learn as when we were kids!
Proactivity
We call and check with our customers. We explain to and communicate with our customers. We are willing to use tools that help us proactively make a difference!